Final Audio Story

When I was creating this I was thinking of radio shows that I have listened to in the past such as NPR or other talk radio shows.  One thing that stands out in my memory of these shows was they almost always started with a clip of catchy music before they jump into the topic that they wanted to discuss. I chose to follow that format with this audio story.

I song that I chose is called “These Days’ by Robin Grey and is a creative commons song that I found on freemusicarchive.org.

http://freemusicarchive.org/music/Robin_Grey/Only_The_Missle/These_Days

I chose this song because I felt like it was upbeat and catchy but at the same time captures the sound of authentic string music which is actually very popular in Colorado right now. Since the show is focused on being a local Colorado show, I felt using this song would give it more of a Colorado feel.

With the topic itself I wanted to give the impression that the topic was more than just a feature of a local business but that it also reflected a current popular trend that was newsworthy. To do this I introduced the topic by mentioning two well-known magazines that have ran articles about green juice in the last 30 days.

The two magazines are Forbes and Men’s Journal. Here are links to those articles.

http://www.mensjournal.com/expert-advice/the-best-green-juice-you-can-buy-in-a-bottle-20150929

http://www.forbes.com/sites/gracebanks/2015/10/01/meet-londons-green-juice-dynamos/

I then wrote a script for the introduction of the interview and recorded it. I then took the music, my script, and an earlier recorded interview and put them all together for this story.

For my final revision of this product the main feedback that I received was that my interview’s voice was too quiet and that there were some filler words and silent spaces in the audio.

To fix this I went through the audio and raised the volume on all of her speaking parts. I also used the razor and move tools to cut out most of the filler words and silent spaces during the interview.

I think the final version flows much better and is a good audio piece.

Enjoy!

Colorado Local News Features Green Frog Juice Bar!

Good Day Everybody!

This is my draft audio story that features an interview with the creator of Green Frog Juice Bar and Superfoods.

 

When I was creating this I was thinking of radio shows that I have listened to in the past such as NPR or other talk radio shows.  One thing that stands out in my memory of these shows was they almost always started with a clip of catchy music before they jump into the topic that they wanted to discuss. I chose to follow that format with this audio story.

I song that I chose is called “These Days’ by Robin Grey and is a creative commons song that I found on freemusicarchive.org.

I chose this song because I felt like it was upbeat and catchy but at the same time captures the sound of authentic string music which is actually very popular in Colorado right now. Since the show is focused on being a local Colorado show, I felt using this song would give it more of a Colorado feel.

With the topic itself I wanted to give the impression that the topic was more than just a feature of a local business but that it also reflected a current popular trend that was newsworthy. To do this I introduced the topic by mentioning two well-known magazines that have ran articles about green juice in the last 30 days.

The two magazines are Forbes and Men’s Journal. Here are links to those articles.

http://www.mensjournal.com/expert-advice/the-best-green-juice-you-can-buy-in-a-bottle-20150929

http://www.forbes.com/sites/gracebanks/2015/10/01/meet-londons-green-juice-dynamos/

I then wrote a script for the introduction of the interview and recorded it. I then took the music, my script, and an earlier recorded interview and put them all together for this story.

Enjoy!

Audition Tutorials

Here are my audition tutorials:

Reinventing the Green Frog- Final Logos

When I began to envision a logo for Green Frog Juice Bar I saw an image of a frog drinking a tasty green juice. I wanted the logo to be fun and playful while still keeping it simple.  The name of Green Frog  allowed me to play with different shades of green and also tied in with have a green juice.   I wanted the colors to be bright and attractive.

When I first set out to make this logo I reviewed several pictures of frogs and frog related logos to decide if I wanted to try a whole frog body or just a frog face.  I originally decided that a frog face drinking a green juice would be the best option.

After watching a few tutorials on how to draw frogs in illustrator I gave it a shot. My draft logo looked like this.

When I received feedback on this logo there were a few main points that I wanted to focus on. The first was improving the frog. To improve the frog I replaced the smile with a mouth by using the ellipse tool and the pathfinder tool.  To make the eyes match I grouped one eye together and then copied it. I then rotated the eyes and moved them behind the rest of the face to hide the bottom of the circles.  I felt that seeing the whole circle made the frog look tired and old and that was definitely not the message I wanted to convey. I also made the nose smaller and trimmed down the head.

The feedback that the juice looked gross and dirty was very accurate so I changed the color of it and lessened the stroke.  In the end with the changes I made with the frog I couldn’t fit the juice into the logo without making it look cluttered so I took it out.  I still liked the concept though, so I used it to create a separate logo as shown below.

The last major feedback was that I needed something to bring it all together so that the aspects of the logo weren’t just floating in space. To do this, I placed a bright green circle behind the frogs face and placed the text underneath it.

I did experiment with gradient but in the end I just couldn’t see how it improved the frog so I left it as is.

These are the two final logos that I came up with that used both the frog’s face and the cup of juice:

Designing a Green Frog Logo

I have never considered myself to be artistic when it comes to designs and images, so when I realized that I would need to create an image from scratch in illustrator as part of a logo I started to sweat it a little. When I envisioned the logo for Green Frog Juice Bar and Superfoods  I thought of a big green frog drinking a delicious juice. The problem was that I had no idea how to draw a frog on paper or on illustrator.

My first step was to google pictures of frogs and frog logos just to get an idea of what my frog should look like. I then searched for different ways to draw frogs in illustrator.  I found three of four different tutorials but the one I liked the best showed how to draw a happy frog.

You can watch it here:

http://www.fanpop.com/clubs/adobe/videos/8197614/title/happy-frog-adobe-illustrator-tutorial

I took some of the basic steps from this tutorial to start my frog.  As you can tell he still needs a little bit of work. I then rotated him to give the appearance of tilting his head back. I then used the ellipse tool and the line segment tool to create a juice. I put the juice next to the frog and placed the straw by his mouth.

For the text on the logo I wanted the words GREEN FROG to stand out and I wanted them to be all caps. I also wanted to use a fun font to give off the feeling or happy or care free. I then used a smaller font size for the rest of the text.

For the final I want to fine tune my frog image so that he looks more recognizable as a frog and really demonstrate that he is enjoying his juice.

I see this logo being used on a sign or on a poster in a window mainly but could also be scaled down and used for smaller projects as well.